Increasing Prices

[mushroom]

I have been at the salon since mid June (so 3 months).  My price has been set at 40/hr but the local MT all charge 50/hr.  I want to increast my price so that I am in line with everyone else.  And since I am in a salon most of the people I see are one time pamper me type clients.  I only have one who is a regular, and only 2 that schedual once a month or every other month.  My question is can I keep my one regular at the 40/hr and raise everyone else? OR should I do a massage member ship like I saw a some one (sorry dont remember who) else website from this board?  Also how do I go about raising that price, I only ment it to be an introductory and I dont want it to stay that way.  My thought is that I should raise it to 50$ now before people get to used to it and since I am finnaly getting busy now would be a good time to do it.   What do you all think??? Any advice would be great!!!!

 

[Datukgong Bean Laden]

MIT,I would go ahead and raise your price to $50 since you have very few clients who'll be impacted.  The regulars you do have, I would let them know that the price they're paying is "introductory" and that introductory period will be ending on whatever date.  Maybe let them have the intro rate for another month or 2, but bring in all new clients at the $50/hour rate.  If your work and customer service is up there, your clients should be ok with the new rate.Pete

 

[Pompal 09.]

If you find you do want to keep your regular at the 40, indicate that is the bonus for rebooking after each appt etc. I am not sure I would do that, as 40 is really low... but I don't know what you get out of that 40.  But it is something I have done in the past and it actually increased my "regulars" because they felt they were missing out on a good deal.