A Chicago-area woman is suing the maker of We-Vibe, claiming the smartphone-enabled personal massager secretly transmitted "highly intimate and sensitive data" of her usage to the company in real time.
The lawsuit, filed this month in a Chicago federal court, seeks class-action status for "tens of thousands" of We-Vibe users, whose data allegedly was collected without consent by Standard Innovation, the device's Canadian manufacturer, in violation of privacy and consumer fraud laws.
"This is one of the more incredible invasions of privacy we've ever dealt with," said Eve-Lynn Rapp, an attorney with Edelson, the Chicago law firm that filed the lawsuit.
The woman, identified only by the initials N.P., purchased a We-Vibe Rave from a local retailer for $130 in May, according to the lawsuit. Soon after the purchase, she downloaded the companion We-Connect app.
She used the device "on several occasions" since the purchase, but was never informed that each time she turned on the app, the company was monitoring her activities as well, collecting "personally identifiable" information, according to the lawsuit.
On Monday, Standard Innovation spokesman Denny Alexander said the company has yet to be served with the lawsuit, and would "review it thoroughly" once received. He nonetheless addressed mounting privacy concerns about the use of customer data.
"There's been no allegation that any of our customers' data has been compromised," Alexander said. "However, given the intimate nature of our products, the privacy and security of our customers' data is of utmost importance to our company. Accordingly, we take concerns about customer privacy and our data practices seriously."
We-Vibe was launched in 2008. The first app-compatible version was introduced in 2014, with the Rave model hitting store shelves this year.
Settings enabled by the app allow partners to exchange text messages, engage in video chats and control the device from remote locations through a paired smartphone. The app also transmitted the date, time, usage details and the email addresses of registered users to the company's Canadian servers, according to the lawsuit.
The company said Monday the majority of app users do not create an account or provide an email address.
The lawsuit claims the device violates the federal Wiretap Act and the Illinois Eavesdropping Statute by intentionally intercepting electronic communications without consent. It also alleges the company violated Illinois' Consumer Fraud Act.
In addition to unspecified punitive damages, the lawsuit seeks to prohibit We-Vibe from collecting usage data without consent and to have the company destroy all such information in its possession
We-Vibe addressed privacy and data concerns with the app in a blog posting on its website last month.
"We do collect certain limited data to help us improve our products and for diagnostic purposes," the company said. "As a matter of practice, we use this data in an aggregate, non-identifiable form."
Alexander said We-Vibe has taken additional steps over the last few weeks, hiring external security and privacy experts to conduct a thorough review of the company's data practices.
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The lawsuit, filed this month in a Chicago federal court, seeks class-action status for "tens of thousands" of We-Vibe users, whose data allegedly was collected without consent by Standard Innovation, the device's Canadian manufacturer, in violation of privacy and consumer fraud laws.
"This is one of the more incredible invasions of privacy we've ever dealt with," said Eve-Lynn Rapp, an attorney with Edelson, the Chicago law firm that filed the lawsuit.
The woman, identified only by the initials N.P., purchased a We-Vibe Rave from a local retailer for $130 in May, according to the lawsuit. Soon after the purchase, she downloaded the companion We-Connect app.
She used the device "on several occasions" since the purchase, but was never informed that each time she turned on the app, the company was monitoring her activities as well, collecting "personally identifiable" information, according to the lawsuit.
On Monday, Standard Innovation spokesman Denny Alexander said the company has yet to be served with the lawsuit, and would "review it thoroughly" once received. He nonetheless addressed mounting privacy concerns about the use of customer data.
"There's been no allegation that any of our customers' data has been compromised," Alexander said. "However, given the intimate nature of our products, the privacy and security of our customers' data is of utmost importance to our company. Accordingly, we take concerns about customer privacy and our data practices seriously."
We-Vibe was launched in 2008. The first app-compatible version was introduced in 2014, with the Rave model hitting store shelves this year.
Settings enabled by the app allow partners to exchange text messages, engage in video chats and control the device from remote locations through a paired smartphone. The app also transmitted the date, time, usage details and the email addresses of registered users to the company's Canadian servers, according to the lawsuit.
The company said Monday the majority of app users do not create an account or provide an email address.
The lawsuit claims the device violates the federal Wiretap Act and the Illinois Eavesdropping Statute by intentionally intercepting electronic communications without consent. It also alleges the company violated Illinois' Consumer Fraud Act.
In addition to unspecified punitive damages, the lawsuit seeks to prohibit We-Vibe from collecting usage data without consent and to have the company destroy all such information in its possession
We-Vibe addressed privacy and data concerns with the app in a blog posting on its website last month.
"We do collect certain limited data to help us improve our products and for diagnostic purposes," the company said. "As a matter of practice, we use this data in an aggregate, non-identifiable form."
Alexander said We-Vibe has taken additional steps over the last few weeks, hiring external security and privacy experts to conduct a thorough review of the company's data practices.
[email protected]
Twitter @RobertChannick
Let's block ads! (Why?)