Hi there,
I live in a small town in FL and I have worked at a spa and a salon. Both places in my opinion and the other therapists I have worked with at both places were VERY uninformed about massage therapy and how to market it.
The salon was simply too noisy, they had a pedicure room next to the massage room, so when the nail technician turned on the pedicure tub the noise was ridiculous, I even had to offer discounts to a couple of clients due to this, which I did not appreciate, wasn't my fault. Now I go to the house of one lady that had a massage with me one time, she was so annoyed at the noise she asked me if I could go to her house and she has been my client ever since. I spoke with the owner and she understood the issue but it never stopped. Needless to say, she has a LOT of therapists coming in, working for a month or so and quitting. I tried to work out a brochure and placing an ad in some of the nearby communities but it never happened, I saw no interest from the therapist nor from the owner or the manager. After a while I gave up and quit (a week after the other therapist quit). :roll: Also, I forgot to mention, they expected the other therapist and myself to be there for at least 4 hours a day and to greet their customers and provide them with free 10 minute demos? I think word of mouth is a great marketing tool, but to be honest, I did not get more than 2 massages a day, and I simply HATED it when the owner would give the client that I ALREADY massaged a $ 10.00 off coupon! What the bleep??? :evil:
At the spa I worked, the pay rate was good, but when I interviewed there with the owner, they did not even ask me for a demo. Why wouldn't they ask me for one? I don't know but it sure still shocks me! Same thing happened to me at the salon, the lady just hired me without even asking me to give her or at least the manager or somebody else a massage. :shock:
I am starting soon at another spa and so far, the scenario seems to be the same (they have asked for demos from other therapists but I was recommended to work there by the owners of the previous spa and some of my clients so they did not ask me for one). The owners are lost and it seems that they want to offer a lot of services but they do not know the logistics to accomplish all these services they want to provide their clients with. This spa wanted to pay me $ 3.00 an hour (no, this is not a typo and they were dead serious about this hourly rate) and 25% commission which I simply can not do. Where I live massages run around $ 70.00 an hour. To make a long story short, I will now be making 45% commission and no hourly fee after a few conversations we had and after explaining to them (in a nice way
) that I did not want to waste neither their time nor mine (better for me since I do not want to be sitting there for hours during a slow day and it simply fits my schedule much better).
I also placed an ad in a community nearby of 3,500+ it is a 55+ community that is just minutes from my house to see if I can start my own private practice. The ad will run in April, May and June so check back with me then to see how it goes.