Totally agree with your marketing sense. It is difficult to imagine 90/H when there's still plenty at 60/H, maybe not that immediate area
but I'd wager there are more people willing to spend 15 in gas to think they are getting a better room rate so long as it's a clean Walmart *
the customer service speaks English and they have great service.
Eventually the Spa cabal's will raise the price though, likely setting up meetings and phone calls, WeChat group discussion as we type.
Of course they do not all know one another but "X" knows A, B, C, and A knows D, E, F, X and B knows G, X, and C knows H, I, X, and D knows........
you get the idea.